Advocacy

The City of Maribyrnong’s population is projected to increase by 55 per cent to 153,000 by 2050. This rapid expansion presents both a challenge and an opportunity.

Maribyrnong's diverse and growing population, cultural diversity, mix of industry, and proximity to the Melbourne CBD make it an attractive place to live and invest. However, like many growing communities, our city faces complex social challenges, which require strategic investment from State and Federal Governments to address the pressure on local services, transport, infrastructure, and overall liveability.

Our Advocacy Plan(PDF, 12MB) was endorsed at the October 2025 Council Meeting and outlines six key priority areas have been identified – aligning to an overarching theme of Melbourne’s West begins here – to ensure Council’s advocacy efforts support better economic conditions, transport options, mental health resources, sustainability efforts, and cultural improvements, in line with what our community has been asking for.

With effective advocacy and targeted government support, Maribyrnong can address all these issues and evolve into a sustainable, inclusive, and highly liveable city, which contributes meaningfully to Melbourne’s broader growth and prosperity.